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Hit makers

the science of popularity in an age of distraction

vonDerek Thompson (1986-)

Genres: Wirtschaft Volkswirtschaft Sachbuch

"An Atlantic senior editor presents an investigation into the lucrative quality of popularity in the 21st century to share economic insights into what makes ideas, productions and products successful, "--NoveList.

Language

English

Published on

01/01/2017

Pages

344

ISBN

9781101980323

Themen Cultural anthropology Cultural trends Brand management Influence of social media Product innovation Economic impact of popularity Trend forecasting Marketing strategies Consumer behavior Success factors

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