The Lean Startup
How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
byEric Ries
Outlines a revisionist approach to management while arguing against common perceptions about the inevitability of startup failures, explaining the importance of providing genuinely needed products and services as well as organizing a business that can adapt to continuous customer feedback.
Language
English
Published on
13/09/2011
Pages
336
Format
Paperback
ISBN
9780307887894
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