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Raving Fans!

vonKenneth H. Blanchard, Ken Blanchard

Genres: Wirtschaft Führung

Themen Customer experienceBuilding relationshipsWord-of-mouth marketingCustomer satisfaction strategiesCreating brand advocatesExceptional service deliveryCustomer loyaltyMarketing strategiesCustomer retentionCustomer engagementCustomer ServiceBusiness SuccessConsumer Satisfaction

StimmungHopeful

With a new foreword by Ken BlanchardA straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager.Raving Fans, in a nutshell, is the advice given to a new Area Manager on his first day – in an extraordinary business book that will help everyone, in every kind of organisation or business, deliver stunning customer service and achieve miraculous bottom-line results.Raving Fans is written in the parable style of The One Minute Manager and uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature – not just a passing fad.Business is in the midst of a service crisis that has left millions of disillusioned customers in its wake. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace – and turn their customers into raving, spending fans.

Language

Published on

15/06/1998

Pages

160

Format

Paperback

ISBN

9780006530695

Preisvergleich

waterstones

Paperback

9.99 £

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