Platform Revolution
byGeoffrey Parker
Facebook, PayPal, Alibaba, Uber—these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value.Platform Revolution explores the what, how and why of this revolution and provides the first “owner’s manual” for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.
Language
en
Published on
10/10/2017
Pages
352
Format
Paperback
ISBN
9780393354355
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