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Toolbox für den B2B-Vertrieb

byEnrico Purle

Genres: Business Marketing Trends Growth Hacking

Who is this book for? Readers interested in B2B sales and marketing strategies.

An vertriebsunterstützenden Werkzeugen mangelt es nicht, dennoch hapert es häufig am korrekten Einsatz und einer ganzheitlichen Betrachtungsweise des Vertriebsprozesses und seiner Optimierungspotenziale. Mit einer kompakten Übersicht ermöglicht das Buch eine schnelle Vorauswahl der richtigen Tools für den B2B-Vertrieb. Eingeteilt in die jeweilige Phase des Selling Cycle wird jedes Werkzeug ausführlich in Wort und 'Visualisierung' vorgestellt. Dabei wird praxisnah erklärt, in welcher Situation der Einsatz besonders geeignet ist, welche Hilfsmittel und wie viele Personen benötigt werden und was zu beachten ist, um den B2B-Vertrieb ganzheitlich anzugehen und nachhaltig zum Erfolg zu führen.

Language

Published on

22/08/2019

Format

Hardcover

ISBN

9783791044507

Price Comparison

44.95 €

44.95 €

44.95 €

44.95 €

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