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Purple Cow

Transform Your Business by Being Remarkable

bySeth Godin

Genres: Economics Business Marketing Trends

Who is this book for? Readers interested in marketing, business innovation, and entrepreneurship.

Topics InnovationMarketingBusiness Growth

MoodHopeful, Inspirational

Demonstrates the need for companies to develop innovative products, services, and techniques that consumers will seek out, and provides examples of successful marketers in today's changing economy.

Language

Published on

08/05/2003

Pages

160

Format

Hardcover

ISBN

9781591840213

Price Comparison

10.99 £

11.09 €

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